Trends & Transport

As you know, this blog has a hang-up on contemporary movements. Torgnyworld wants to feel the pulse of the latest trends and tendencies.  

An important yardstick in this connection is popular culture. Not least pop music and its promo videos. Consequently, we think that an important trend in 2011 will be (roll of drums) non-motorized vehicles! 

One important indication of this phenomenon is found in Mark Ronson's song "The Bike Song", temporarily on high rotation on MTV. As the title suggests, the song is dedicated to the joys of the two-wheeler. And the music video includes an almost fetishist fascination of bicycle seats, bicycle bells and bicycle lights.

Another recurrent artist on MTV's playlists is the new pop comet Eliza Doolittle (although her name sounds curiously familiar...?). In her song "Rollerblades" footwear including a vehicle device is primarily in focus. While her video is almost as fixated on bikes as the one of Mark Ronson's. 

Our prediction is consequently that muscle powered conveyances will be the next big thing. We expect a considerable boom regarding the use of bikes, rollerblades, scooters and kicksleds in 2011. Remember where you read this first!